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Doctoral Thesis titled: “Automotive Culture: Design & Styling”

Supervised by prof. Tsinikas Nikolaos, prof. Kotsiopoulos Anastasios and Assistant Prof. Malindretos Michalis (main supervisor + 2 members)

The aim of the thesis is to investigate how (west) European automotive culture is/was reflected on automotive design and styling, defining the evolution of forms and automobile typologies (in the last 30 years). Research focuses on aspects of sociology, humanistic psychology and cultural trends while simultaneously investigates case studies through bibliography and interviews with creators (designers and head of Design/Styling centres), to point out the relative similarities and crucial differences between the holistic approach of the design and the visual impact of styling as tools of consumer need’s manipulation.